YACHTS
SEA // SIDE
An off-shore music series taking the experience aboard yachts, cruises, and sailboats.
Yacht sessions · LA & SF · 21+seaside.la ↗
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The Portfolio · Five Series
CORPORATE
HIGH // RISE
Corporate galas, product launches, and executive gatherings that produce music with class.
Corporate events · LA & SF
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COMING FALL 2026
SOUND // CHECK
The LUPFR podcast — conversations with the artists, producers, and managers shaping the music industry.
Weekly episodes · LA
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INDOORS
IN // SIDE
Indoor live music experiences redefining what nights out mean in California.
Indoor sessions · LA & SF
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OUTDOORS
OUT // SIDE
The open-air music series melding nature and sound into one.
Outdoor sessions · LA & SF
Learn more →Upcoming
Events
What We Do
Owned Events
Our signature branded music experiences — venue, talent, production, and promotion, fully handled from concept to load-out.
- Full Production
- Curated Lineups
- Premium Venues
- Marketing & Promotion
Talent Booking
Connect with the right artists through our network. We source, negotiate contracts, and coordinate riders, travel, and logistics.
- Artist Discovery
- Contract Negotiation
- Schedule Coordination
- On-Site Management
Event Programming
Curated, recurring event programming for venues or brands looking to elevate their community presence and drive consistent foot traffic.
- Monthly DJ Nights
- Music Curation
- Event Management
- Audience Development
Private Events
From corporate galas to luxury celebrations, we customize the full experience for our partners — venue, design, and entertainment.
- Custom Concepts
- Full Service
- Premium Sound
- Exclusive Access
Event Production
End-to-end production — sound, lighting, staging, decor, and day-of coordination so the details never fall on you.
- Sound & Lighting
- Staging & Decor
- Vendor Management
- Day-Of Coordination
Brand Partnerships
Activations that reach the LA & SF nightlife and events community through our brands, events, and platform.
- Event Sponsorships
- Brand Activations
- Content Creation
- Influencer Access
The Sound · Featured Artists
Artists
We work with talented DJs, bands, and musicians who share our vision for creating unforgettable music experiences.
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HouseHouse
Nick Rosen
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ElectronicElectronic
Alex Rayne
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Are you a DJ or producer? We're always looking for fresh talent.