The Portfolio · Five Series
Our Brands
Five distinct experiences, one company.
Corporate Structure · Tap a brand to explore
Live Events
Sea · In · Out
Media
Content · Creators
Corporate
Venues · Capital
An off-shore music series taking the experience aboard yachts, cruises, and sailboats.
Offshore Venue
Every set happens on the water — yachts, cruises, and sailboats sailing the Bay and the LA coastline.
Music First
House and live electronic sets from the LUPFR roster and guest artists, from golden hour to sundown.
The Community
An all-white dress code, a boat full of regulars, and the city skyline framing every drop.



Upcoming
Past highlights
Corporate galas, product launches, and executive gatherings that produce music with class.
Coming soon
The LUPFR podcast — conversations with the artists, producers, and managers shaping the music industry.
Coming soon
Indoor live music experiences redefining what nights out mean in California.
The Room
Warehouses, marinas, and unexpected indoor spaces transformed into one-night venues.
Late Sets
Programming built for the long haul — doors early, music running well past midnight.
Underground
Boiler-room framing, close quarters, and a lineup pulled from the LUPFR network.
The open-air music series melding nature and sound into one.
Open Air
Rooftops, gardens, and outdoor spaces — no ceilings, no walls, just the horizon.
Golden Hour
Sets timed to sundown, when the light and the music peak together.
Nature + Sound
Locations chosen so the setting carries as much of the night as the lineup.
Upcoming
Past highlights





